Telemundo secures FIFA rights for US Spanish audience
Juan Fernandez Gonzalez
| 29 October 2014
Already preparing for the next World Cup in Russia in 2018, NBCUniversal's Telemundo and mun2 have taken over as the official Spanish-language broadcaster of FIFA. The company will also air other football events in 2015 to be featured across the Telemundo network and stations, the cable network mun2 and all its digital properties.
"Three years and one week ago, NBCUniversal announced the game-changing acquisition of the exclusive Spanish-language US media rights to the FIFA World Cup," said Joe Uva, chairman, Hispanic enterprises and content at NBCUniversal. "Today we are proud to see the first tangible manifestation of this major acquisition, which will bring unprecedented exposure for Telemundo and mun2 and offer a unique opportunity to accelerate audience growth and consolidate our position in the industry."
Over the coming year Telemundo and mun2 will feature 188 FIFA events and matches, more than 550 hours of FIFA world-class soccer. The NBCUniversal networks will cover the Men's U-20 World Cup, hosted by New Zealand from 30 May to 20 June; the Women's World Cup in Canada from 6 June to 5 July; the Men's Beach Soccer World Cup (Portugal from 9-19 July) and the U-17 World Cup (Chile from 17 October to 8 November).
The networks also unveiled a composite emblem that combines the images of the two Hispanic networks with the 2018 FIFA World Cup Russia emblem.
Leveraging over two decades of experience in producing major football events, the Telemundo network and its stations will incorporate World Cup-related content in their regular programming to keep audiences up-to-date.