Argentina awards cable TV operators
Juan Fernandez Gonzalez
| 02 November 2014
In a period of change for cable operators in Argentina, the Asociación Argentina de Televisión por Cable, ATVC, awarded the industry with its own prizes, aiming to celebrate the 50-year anniversary of the country's first cable platform.
Over 500 representatives from the national industry attended the event, which was held in Buenos Aires and was broadcast live by Magazine TV and Red Intercable.
“The cable industry is 50 years old and in this significant anniversary we are holding the 22nd edition of the ATVC awards,” said Walter Burzaco, the association's president. “Today we have 600 local signals and over 1,000 producers across the country, many of which are present here.”
The most anticipated prize, the Jury Award, was for the kids show Codigo Verde, broadcast through Cable Norte Televisión and produced in the Misiones province.
Other shows to win awards included Balcarce's De a Caballo, TN Noticias' Colectivo Imaginario, Quiero TV's Música en Mis Manos, MMA Sport, History Channel's Gladiadores del Fútbol (Maradona-Pele), O Negocio and Profugos from HBO Latin America, Velozmente produced by Discovery Kids Latin America and Disney XD's Mundial Brasil 2014- Spot predicciones Steve: Uruguay- Inglaterra, among other programmes.
The cable industry, which has traditionally led the pay-TV business in Argentina, faces a period of change, trying to adapt in a market in which over-the-top operators are shaking up the business's traditional base. Also the Argentinian government has given the green light to a new regulation allowing telcos to deliver TV signals through their networks, thus leaving pay-TV operators without TV exclusivity.