Movistar launches Oculus Rift app for Moto GP
Juan Fernandez Gonzalez
| 10 November 2014
In time for the last race of the Moto GP season, Movistar TV has tested Piloto 360, a virtual reality app through which viewers can become involved both inside the Yamaha team box and on the track.
movistarpilotoTelefónica's pay-TV platform has become official Moto GP broadcaster this season in Spain, bringing the latest broadcasting technologies to the races, such as multi-camera and multiscreen options. The Piloto 360 app enabled viewers to spend a day in the Movistar Yamaha box, meet the technical staff as well as drive a Yamaha YZR with world champion Jorge Lorenzo.
The content is available through the website and as a mobile app which is downloadable for free for both iOS and Android. Movistar also offered viewers the option to have the same experience through Oculus Rift glasses during the Valencia race, the season's last championship race held last weekend in Spain.
Movistar's initiative has been supported by the Yamaha team, Dorna - the media company which owns the Moto GP rights- and the digital agency Wysiwyg.
Movistar TV acquired the broadcasting rights of Moto GP this year for the first time in an effort to become the go-to channel for sports among pay-TV operators in Spain. The channel premiered in March 2014 and has been available on smart TVs, smartphones, tablets and computers throughout the whole season.