CBS Interactive launches CSBN OTT news channel
| 17 November 2014
CBS Interactive has launched CBSN, a live digital news network, across multiple connected devices — the latest move by the network to deliver over-the-top (OTT) services.
CBSN is available around the clock and features live, anchored coverage for 15 hours each weekday, with original reporting on national and global stories, coverage of live breaking news and on-demand video from CBS News broadcast programs. It has an hourly format from 9am to midnight ET every weekday, and DVR-like functionality allows viewers to watch previous segments and then jump back into live programming.
1 Mainstream is providing the digital TV distribution platform for the service.
"Rapid, widespread distribution to consumers with connected TV devices has been a critical part of our launch strategy and 1 Mainstream has been instrumental in helping us achieve that," said Bill Martens, VP and GM of CBSNews.com.
"You only have to watch CBSN once to appreciate that this is the shape of things to come. OTT and traditional television are converging at an increasing pace," said Rajeev Raman, 1 Mainstream's CEO "The market is continually expanding, and we are excited to play a part in this emerging transformation."
CBS has dived into OTT in a big way, recently launching the CBS All Access subscription service and the Showtime OTT offering.