Univision searches for ultimate Latino boy band
Juan Fernandez Gonzalez
| 18 November 2014
Univision Communications has opened online auditions to select the first participants for La Banda, a reality TV show developed by the US Hispanic network, FremantleMedia Latin America and Syco Entertainment.
labandaLa Banda aims to create the world's ultimate Latino boy band via a massive search in the US. Contestants will compete for a place in a band called La Banda and for a coveted recording contract with the Sony Music Latin label (home to many Latin music artists) along with Simon Cowell's Syco Music, One Direction's record label.
"I'm very excited about this show. There is a huge amount of talent out there and La Banda is going to give five guys the opportunity of a lifetime," commented Simon Cowell.
"We are proud to start the search for the next great Latino boy band," added Alberto Ciurana, president for programming and content at Univision Communications. "There is vast talent in our community and with La Banda we will find and launch the next generation of musical superstars."
The first phase of the auditions will take place online, with interested parties submitting information to the site LaBandaoficial.com. The best contestants will receive a ticket to take part in a private audition in front of the production team. The online casting will be followed by casting events across the United States and Puerto Rico in the spring of 2015.
"The launch of Labandaoficial.com is the first step in what I know will be more than a television show but a life-changing experience for many young talents, and one that will change the Latin music industry," said Alejandra Espinoza, who will be the host of the Univision show.