DIRECTV goes live with Yaveo OTT service
DetailsGabriel Miramar-Garcia | 23 December 2014
The service goes for $7.99 a month, with the first month free, and doesn't require a DIRECTV satellite subscription nor a contract.
yaveo"Yaveo gets DIRECTV into the OTT business and we're excited to start with a compelling Spanish-language service targeted to the Hispanic community," said Paul Guyardo, chief revenue and marketing officer at the satellite company. "We'll learn a great deal, use the findings to grow and improve the Yaveo platform and expand our OTT offering over time."
Yaveo will carry programming from a variety of content providers and networks, including: beIN Sports en Español; Nick en Español; Canal 22; Pasiones; Canal Once; RCN; Caracol; TMN (The Movie Network); Cine Sony Television; Tr3s; El Garage; Univision's suite of networks; ¡Hola!TV; Video Rola; and MTV. Content will come US, Latin America and Spain, and encompass films, TV shows, children's programming, novelas, music and documentaries. Customers will also have the ability to stream live feeds of beIN Sports en Español, Cine Sony Television and ¡Hola! TV.
Yaveo will also have an optimised video stream that adapts to their device and broadband connection. And, customers can start watching a show or movie on one device, pause, then continue watching it on another device, and can stream Yaveo on up to two devices simultaneously.
Hispanic powerhouse Univision was an anchor deal for the service. The deal includes rights to Univision's broadcast network, two local stations and Spanish-language cable net Galavision.
The news comes as competition ramps up. DIRECTV's main rival, DISH Network, is plotting an OTT play itself to launch next year. In March it renewed its agreement with the House of Mouse for carrying sports, news and entertainment content from ESPN, ABC and Disney across televisions, computers, smartphones, tablets, gaming consoles and connected devices. But, the expanded deal now also grants DISH the rights to stream cleared linear and video-on-demand (VOD) content from the ABC-owned broadcast stations, ABC Family, Disney Channel, ESPN and ESPN2, as part of what it calls "an Internet delivered, IP-based multichannel offering" — i.e., an OTT service. It has signed a similar deal with A&E Networks as well.