Spanish viewers take VOD Series.ly but closure looms
DetailsJuan Fernandez Gonzalez | 31 December 2014
Following the recently sanctioned copyright law in Spain, websites containing illegal content, streaming or downloading links are to remove every link. This includes Series.ly, the most popular site in the country which also claims a huge influence on legal video-on-demand (VOD) platforms.
According to a report presented by the site's administrators at the same time they announced the removal of all illegal links, Series.ly is currently the main link to users of platforms such as Wuaki, Filmin, Nubeox, Mitele and Atresplayer, all of which have legal and pay-per-view content.
During the last four years, the website, which also works as a social network site for fans of series and movies, has been highlighting legal platforms' content over the illegal links, thus increasing their traffic.
According to the site, which cites figures from a Netquest and Twomuch report, almost 2.5 million pieces of content were served by Wuaki.tv after users were redirected from Series.ly, 3.1 million users followed links to Filmin and 3.2 million to Mitele.es, Mediaset's online and VOD service.
Series.ly's market research also found that 99% of participants consume VOD content at least once a week, with 42% of these thinking it would be fairer to have access to free content in exchange for watching adverts and 17% preferring to pay a subscription.
Regarding content, Series.ly shows the same trends as other VOD platforms, with the top five most watched shows being Game of Thrones, Breaking Bad, How I Met Your Mother, The Big Bang Theory and The Walking Dead.