Mediasat set for global Spanish-language channel launch
DetailsJuan Fernandez Gonzalez | 02 January 2015
Mediasat is developing an international Spanish language network targeting the growing Hispanic and Latin audiences around the globe, but particularly focusing on the Americas.
Under the brand Mediasat Internacional, the audiovisual group will be following in the footsteps of its main competitors, Atresmedia and RTVE, which already have an international feed.
According to Bluper.es, Mediasat Internacional's line-up will be based on Telecinco's news programmes and entertainment shows from both Cuatro and Telecinco, Mediasat's two most watched free-to-air (FTA) networks in Spain, plus a wide catalogue of in-house series. No launch date has yet been announced.
Mediasat is already used in many countries by audiovisual producers, satellite operators and media technology factories and distributors and now aims to increase its opportunities across the US and Latin America.
At the beginning of 2014, Atresmedia launched its third international channel, Atres Series, which joined Antena 3 Internacional and °Hola! TV. RTVE has been targeting the Hispanic communities in the Americas since 1989.
With this move, Mediasat will become the third Spanish operator present in Latin American and the US across cable, satellite and IPTV platforms.