Charter adds video subs in Q4
DetailsMichelle Clancy | 06 February 2015
After losing 2,000 video customers in the year-ago period, US cable MSO Charter Communications has increased its residential TV and video base by 3,000 in the fourth quarter of 2014,
"For the past two years Charter has significantly increased the competitiveness of its video product, by including more HD channels and video-on-demand (VOD) offerings, attractive packaging of advanced services, improved selling methods, and enhanced service quality," the company said.
As of the end of the fourth quarter of 2014, Charter had completed its all-digital initiative, including a two-way digital set-top with an interactive programming guide and the ability to provide VOD to all TV outlets in the home.
During the fourth quarter, Charter also continued to introduce its new product suite, Charter Spectrum, in markets that were recently converted to all-digital. Charter customers in these markets now have access to over 200 HD channels, in addition to minimum offered Internet speeds of 60Mbps and a fully featured voice service.
Charter Spectrum is available to new Charter customers, and to existing customers within the company's new pricing and packaging structure, launched in 2012. As of the end of the fourth quarter of 2014, 86% of residential customers were in Charter's new pricing and packaging, excluding customers in the former Bresnan properties.