BT Sport taps JDSU for IPTV delivery
DetailsMichelle Clancy | 10 February 2015
BT has selected JDSU for delivery of BT Sport channels over its IPTV service.
BT will upgrade its existing JDSU xDSL test system by adding an IPTV option, which performs centralised delivery, maintenance and troubleshooting of multicast services for broadband customers.
The explosion of broadband video delivered live over a variety of networks - including mobile networks - makes network planning and engineering a challenge. The dynamic nature of video flows is affected by viewing habits, channel-changing loads and video-on-demand (VOD).
BT is using proactive measurement and monitoring of the accumulated effects of video carried over the network with the JDSU xDSL and triple-play test solutions. They provide on-demand, active channel tests for the turn-up and management of BT services at the customer edge.
"Delivering superior customer service is a key pillar of BT's strategy, and there is no more critical area for this than ensuring we provide the best TV viewing experience," said Neil McRae, chief network architect at BT. "Collaborating with JDSU enables BT to deliver a flawless TV experience, allowing our customers to enjoy exclusive content including Barclay's Premier League Football, Aviva Premiership Rugby and much more on BT Sport."