ole inks OTT deal with Cineflix

DetailsMichelle Clancy | 12 February 2015

Ole, an independent rights management company, is expanding its involvement in the over-the-top (OTT) digital video market through a new deal with Cineflix Media.

The company will become Cineflix Media's financial partner in its emerging OTT distribution business and will also handle the administration and channel management of all Cineflix content on digital video platforms such as YouTube.

"This is a natural progression for ole's AV rights management platform, with a longstanding and forward-thinking business partner," said Robert Ott, chairman and CEO of ole. "Cineflix is aligned with ole's goals of delivering premium content in the best and most direct means possible."