RTL CBS claims encouraging start from Philippines feed
DetailsEditor | 16 February 2015
RTL CBS Entertainment HD has announced 'encouraging feedback' from viewers just two weeks after launching a dedicated feed for the Philippines.
The separate feed comes just over year after the channel's launch in the country and is designed to show the company's long-term commitment to its Filipino viewers. The launch of the dedicated Philippine feed follows the channel's entry into Hong Kong through a carriage deal on PCCW's now TV platform and the announcement of the premiere of House of Cards season three in the region on the same day as the show's US release. RTL CBS Entertainment HD is also available on SKYcable, Destiny, Dream, Cablelink and a number of provincial cable systems nationwide.
"The Philippines is an important market for our network. The dedicated feed allows for better customisation and localisation and the potential to further widen our advertising reach," says Jonas Engwall, CEO, RTL CBS Asia Entertainment Network. "The Philippines feed will give clients cost-efficient and audience-targeted solutions that meet their needs."