Asian TV networks snap up MarVista films

DetailsRebecca Hawkes | 17 March 2015

Independent producer and content distributor MarVista Entertainment (MVE) has sealed licensing deals with Fox Asia, NBC Asia and Mediaquest in the Philippines.

Calum Worthy and Lexi Giovagnoli Star in All She Wishes from MarVista Digital EntertainmentThe movies, which all made their debut at MIPCOM 2014, include, for Fox Asia, 10.0 Earthquake, starring Henry Ian Cusick; teen comedy All She Wishes, starring Calum Worthy; and the family film From the Rough, starring Academy Award nominee Taraji P Henson.

NBC Asia has acquired pan-Asian cable and satellite TV rights to ten titles, including rom-coms When Sparks Fly, starring Meghan Markle and Christopher Jacot; My Boyfriends' Dogs starring Erika Christensen; and Mothers of the Bride, starring Gail O'Grady. Others films include The Nine Lives of Christmas, starring Brandon Routh; Christmas Mix, starring Haylie Duff and Tilky Jones; and the thriller Nanny Cam, starring Laura Allen and Cam Gigandet.

"MarVista delivers on its promise to provide quality entertainment that engages the viewing audience, and finalising these new licensing deals with respected partners such as Fox, NBC and Mediaquest attests to that," said Vanessa Shapiro, EVP, global distribution, MarVista Entertainment.

"The fact that a number of our movies have premiered in the US on channels that include Hallmark, Disney Channel and Lifetime, further elevates the value placed on our movie titles."

Mediaquest has acquired over 50 hours of content for its free-to-air channel TV5, including the disaster movie 10,000 Days, starring John Schneider and Riley Smith; and the holiday movie 12 Dog Days Till Christmas, starring Reginald VelJohnson and Vincent Giovagnoli.

On the back of this deal, MarVista will be showing a total of 21 new film titles and children's animated shows at the Hong Kong Filmart later in March.