NAB 2015: Globo taps Cisco for broadcast workflow

DetailsGabriel Miramar-Garcia | 14 April 2015

Globo, the leading free-to-air TV broadcaster in Brazil, is virtualising and orchestrating its network functions and content workflows with Cisco.

Globo will manage and modify video workflows by combining the virtual Videoscape and content management components with Cisco Unified Computing System (UCS) servers, Cisco Nexus switches and Cisco services. Globo will use the system to deliver media content and metadata from a centralised network architecture to various Globo properties and new media content partners.

"With the amount of content we produce and manage, we are consistently working to improve the efficiency of our operations, and transform the way we deliver a variety of content to millions of viewers, on traditional and new media," said Raymundo Barros, CTO at TV Globo. "Our collaboration with Cisco will enable Globo to operate with the required agility to streamline video workflows and deliver quality multiscreen video to consumers."