NAB 2015: Tagboard partners with Hootsuite on social TV
DetailsMichelle Clancy | 15 April 2015
Tagboard has partnered with Hootsuite on a platform for media companies, sporting teams and brands to discover, curate and showcase social posts posted on a variety of sourcing networks.
The integration offers joint clients of both Tagboard Enterprise and Hootsuite Enterprise the ability to add a Tagboard app to their Hootsuite social media management dashboard. Clients will then be able to search and find social posts within their Hootsuite dashboard, and send the posts to Tagboard-powered displays on air, through live screens or online.
"The partnership between Hootsuite and Tagboard means increased control and efficiency for our clients, while allowing them to promote safe, engaging content to viewers and fans," said Josh Decker, CEO of Tagboard. "By combining the vast social publishing, listening and reporting power of Hootsuite and the real-time capabilities of our Social TV display technology, we're streamlining the workflow while creating more opportunities for interactive experiences."