FilmTrack partners with Saffron Digital

DetailsRebecca Hawkes | 22 April 2015

FilmTrack has announced a partnership with online video platform provider Saffron Digital.

The combined offering provides FilmTrack's clients with an integrated solution for managing their intellectual property across multiple retail models, including SVOD, TVOD, EST and live, including premium multi-platform video services like UltraViolet.

"Our clients, who use FilmTrack for rights, avails, content and contract management can now quickly and cost-effectively launch a compelling live or on-demand OTT service," explained Jason Kassin, CEO of FilmTrack.

Added Jason Keane, CEO of Saffron Digital: "The ultimate benefit to our shared customers is the simplification of the day-to-day management and operation of their value chain. By integrating FilmTrack's rights and avails tools with our proprietary content management system, our clients will be able to streamline the scheduling, pricing and promotion of their content."