Mayweather vs. Pacquiao sets PPV record: 4.4 million buys
DetailsMichelle Clancy | 13 May 2015
The "Fight of the Century" — a welterweight title bout between Floyd Mayweather and Manny Pacquiao — has drawn a staggering 4.4 million pay-per-view (PPV) buys.
That number breaks all pay-per-view records in the US, eclipsing the 2.48 million buys for HBO's 2007 Mayweather vs. Oscar De La Hoya fight.
It also gathered more than $400 million in PPV revenue, according to co-promoters HBO and Showtime, easily breaking the $300 million expected revenue mark, and more than doubling the $150 million record set by the 2013 Mayweather vs. Canelo Alvarez fight. It carried an $89 suggested retail price ($99 for the high definition feed in many cases).
"The 4.4 million buys could not have been achieved without the promotional support and early order initiatives put in place by distributors across the country," said Mark Taffet, HBO Sports senior vice president.
Verizon alone said that the Mayweather vs. Pacquiao showdown brought in more than 250,000 buys, making it the telco's biggest PPV event ever.
Pirated streams from people using Twitter's Periscope app and Meerkat took a bite out of the revenue, as did the fact that Time Warner Cable and Charter Communications experienced outages during the fight. But still, the fight will pack a punch on the purchasing front.
Mayweather vs. Pacquiao was a 12-round welterweight world championship bout; Mayweather defeated Pacquiao by a unanimous judges' decision, and remains undefeated with a record of 48-0. Without a KO, many viewers felt that the action was lacking.