Telefónica extends big data partnership with Amdocs across LATAM
DetailsJuan Fernandez Gonzalez | 18 May 2015
Telefónica and Amdocs have extended their partnership across Chile and Peru to consolidate data access and facilitate fast decision-making.
Powering its big data analytics solutions, Amdocs will enable the Spanish-based service provider to collect, store and gain actionable business insights from its volumes of data.
For Telefónica Chile and Telefónica Peru, Amdocs will implement an operational data store that aggregates data from multiple operational sources including charging, collections, ordering, customer management and enterprise product catalogue. This aims to address the costly and complex challenge of mapping thousands of data tables in Telefónica's operational systems and create a single data gateway for its enterprise data warehouse.
"This data store puts vital operational information at the fingertips of our operations in Chile and Peru so we can see, analyse and react to market conditions faster," said Phil Jordan, Telefónica's global chief information officer. "This project supports our current transformation initiative in Chile and Peru by providing a more detailed operational picture, allowing us to make changes more quickly to improve the customer experience."
"In the new world of customer experience, it has never been more important for service providers to streamline business processes to get faster, data-driven insights," said Manuel Zepeda, president for the Caribbean and Latin America region at Amdocs. "This operation will allow Telefónica to not only react even faster to changing market conditions but also set the pace with new service offerings to deliver a differentiated customer experience."
The announcement marks an expansion of the previously announced deal between the two to modernise Telefónica's entire quad-play offering in Brazil, including its pay-TV and Internet businesses.