Daystar TV taps Imagine for broadcast workflow upgrade

DetailsMichelle Clancy | 23 May 2015

Daystar Television Network has selected Imagine Communications to upgrade its operations from SD to HD with a complete, end-to-end broadcast workflow solution.

The tightly integrated implementation spans production, master control and play-to-air operations for the faith-based global network, and replaces an existing traffic and billing system with a more efficient, centralised international solution for Daystar’s cable networks and 100 television properties.

Daystar’s headquarters and primary production facility is in Dallas, but it delivers HD content to more than 700 million households in 200 countries via TV and digitally.

“Imagine Communications and its partner, Broadcast Digital Systems, were ideally suited to provide a true end-to-end broadcast workflow that is highly interoperable, flexible and efficient,” said Henry Turner, director of engineering at Daystar Television Network. “It would have taken at least eight other vendors to put together a similar workflow. The seamless workflow and integration between our content management, playout and traffic and billing systems is exceptional and speeds our time to market.”

The deployment includes video infrastructure solutions to migrate Daystar’s production operations from SD to HD, including routing and control solutions that manage the acquisition and distribution of multiple camera feeds. In addition to HD production capabilities, Imagine Communications deployed a master control channel playout solution using software that helps speed channel deployment time and enable future growth. The deployment also includes an array of media software applications and facility signal processing solutions.

Imagine Communications’ LandmarkOSI media software meanwhile replaces the existing traffic and billing system that required Daystar to schedule programming for its network affiliates independently of each other. The LandmarkOSI installation has centralised programme scheduling, and supports the Canadian ratings system as required by Daystar’s Canadian channel. The expanded footprint also allows Daystar to link automation with traffic and billing functions through the Live-Update live log editor, which enables automated scheduling and up-to-the minute ad placement and schedule changes.

Jeff Liening, senior vice president of sales at North America at Imagine, cited the project as “a unique opportunity…to design a truly integrated, interoperable and efficient workflow at scale with the confidence that no interoperability unknowns existed. The resulting implementation enables Daystar to effectively manage the scheduling demands and commitments of its global reach.”