Molotov thrown into French TV distribution
DetailsJoseph O'Halloran | 19 June 2015
AlloCiné and Canal+ founders JeanDavid Blanc and Pierre Lescure are teaming up to launch Molotov, a distribution service for programmes and channels that they say will disrupt the current TV distribution offer.
Set for an autumn launch and officially registered with the French broadcasting regulatory authority (CSA) and backed by investors and private equity such as invest Partners, Molotov is intended to disrupt viewers' habits and usage by offering a brand new experience to access TV programmes and channels. The system is at present under a beta testing period, on an invitation-only discovery preview.
Announcing the launch of Molotov, Blanc and Pierre Lescure declared: "The essence of Molotov is to lead the distribution of TV channels and programmes in a new direction, better reflecting their quality and diversity, and bring traditional television into the Internet era".