TruConnect to offer YipTV to mobile subscribers
DetailsGabriel Miramar-Garcia | 19 June 2015
TruConnect and YipTV have announced a joint marketing agreement under which TruConnect customers can access YipTV's over-the-top (OTT) live-channel broadcasts of TV programmes, starting in Q3 2015.
TruConnect provides wireless voice, messaging and data services across the US, and will offer YipTV mobile video for $14.99 per month.
"TruConnect and YipTV both share a common goal: reaching millions of multilingual consumers – particularly Spanish-speaking consumers – in the United States who are underserved by other sources of mobile and TV operators," the companies said.
YipTV's Android and iOS apps offer a line-up of more than 50 network channels including beIN SPORTS, Hola!TV, 52MX, LAS Latin American Sports, NTN24, LateleNovela Network and MiMusica.
"We are always looking for opportunities to better serve our customers," said Matthew Johnson, chairman and co-CEO for TruConnect. "We immediately saw a tremendous overlap in our approaches and audiences when it came to serving our respective markets, so we knew YipTV would add value to our mobile services with its unique selection of TV channels from sources outside the United States. We're pleased to give our customers an enriched offer that now includes OTT video content."