National Geographic, Mental Floss to collaborate on unscripted TV
DetailsMichelle Clancy | 09 July 2015
National Geographic Channel (NGC) and Mental Floss have inked a joint agreement to co-create unscripted television projects.
The shows will be produced by Leftfield Pictures, which is currently generating development and show concepts, and the agreement covers global television series and specials, with the first expected to be announced later this summer.
"The joining of these two incredible brands — one with a 127-year history of exploring the world, and the other a media icon for the current generation of knowledge seekers — seemed like a no-brainer," said Tim Pastore, president of original programming and production at NGC US. "By combining our dual passion for exploring science, history, pop culture, the arts and so many other smart topics in between, I cannot wait to see what we accomplish together."
National Geographic and Mental Floss will collaborate to deliver premium content through original programming, live special events and expansion of NGC's smart entertainment genre.
"We are delighted with the opportunity to partner with National Geographic, in part because it has an outstanding global brand and also shares our quest to educate, inspire and entertain audiences worldwide," said Will Pearson, president of Mental Floss. "This exciting partnership will allow both brands to create premium content for our core audiences that is the perfect blend of knowledge and entertainment."
The projects will air globally on the National Geographic Channels in 171 countries and 44 languages