Leak shows Verizon to offer mobile OTT service for free
DetailsMichelle Clancy | 26 July 2015
New details have leaked regarding comms giant Verizon’s upcoming mobile-first over-the-top (OTT) video service for millennials.
Reportedly, the service will be called Go90, and will start off as a free, ad-supported offering. Verizon will bill it as “live music, exclusive events, best of web content, sports, prime time and more,” the report said.
"We wanted to create a mobile-first, video-based app that can keep up with you and your on-the-go social life, One that features completely immersive live and on-demand content, no matter where you are or where you’re going. No cord required."
Variety gleaned the information from a pre-launch staging site, which has since been taken down.
Verizon is planning to kick off the service in late summer, featuring content from AOL, Vice Media, Scripps Networks Interactive, ACC Digital Network, Campus Insiders, CBS Sports, ESPN, 120 Sports and Awesomeness TV. In all, it should have 20 to 30 channels later this year.
The staging site also showed content from Victorious, GoPro and Vevo, shows from FOX and AMC, and NFL fare — but, this could have just been for mock-up purposes.
Verizon said earlier in the year that it would be turning to college sports as a differentiator, inking deals with ACC Digital Network, Campus Insiders, CBS Sports, ESPN and 120 Sports. The mobile giant will offer dozens of live major college games from CBS and select live college football and college games, as well as original entertainment shows like 30 for 30 from ESPN.
Verizon is building the service on the back of its 2014 acquisition of Intel Media's OnCue online video assets.