Verizon adds Discovery content to mobile OTT service
| 06 August 2015
Verizon is adding content from Discovery networks to its upcoming mobile-first over-the-top (OTT) service.
The deal will include long- and short-form programming, according to Discovery CEO David Zaslav. Verizon has already signed content deals with Scripps Networks Interactive and ESPN. Verizon also has deals with Vice Media and YouTube programmer AwesomenessTV, among other content companies.
"This deal extends our platform reach to Verizon customers beyond our traditional pay-TV customer base and adds yet another source to our distribution revenue stream," he told analysts during the second quarter earnings call.
New details recently leaked regarding the service. Reportedly, the service will be called Go90, and will start off as a free, ad-supported offering. Verizon will bill it as "live music, exclusive events, best of Web content, sports, prime time and more," the report said.
"We wanted to create a mobile-first, video-based app that can keep up with you and your on-the-go social life. One that features completely immersive live and on-demand content, no matter where you are or where you're going. No cord required."
Verizon is planning to kick off the service in late summer. In all, it should have 20 to 30 channels later this year.