StarHub unveils new online streaming service
| 13 August 2015
Aiming to extend its pay-TV reach with added flexibility, Singapore's leading TV operator StarHub has announced the launch of a new online streaming service.
The new StarHub Go is designed to provide a selection of the most popular StarHub TV content delivered on-demand, over-the-top (OTT), and on any device. Titles will be delivered from content partners such as Discovery Networks, HBO, A+E Networks, Scripps Networks Interactive, Sony Pictures Television and TVB.
From 19 August, football fans will also be able to catch high-end football action from the UEFA Champions League (UCL) and the UEFA Europa League (UEL) when they sign up for the Go Sports Pack. UCL and UEL matches will be broadcast 'live' on Eurosport HD with simultaneous matches shown on Eurosport 360, which will be offered through the SuperSports channels.
Commenting on the launch, Lin Shu Fen, head of entertainment & SmartLife, StarHub observed: "In our highly connected nation, we recognise that consumers are increasingly accessing a wide variety of digital content across multiple devices. Therefore, the introduction of StarHub Go — with its carefully-curated line-up along with a superior viewing experience — is specially designed to address customers' needs for an over-the-top streaming service. To top it off, StarHub Mobile customers can even enjoy streaming on the go without having to worry about data charges. With the addition of StarHub Go, StarHub will now offer unparalleled flexibility to new customer segments with our entertainment offerings."