Pay-TV flourishing in Venezuela


Juan Fernandez Gonzalez

| 17 August 2015

Venezuela's pay-TV sector has doubled in the last four years, nearing 65% penetration and 4.8 million subs by 30 March 2015 and reinforcing those analysts who predict that the country is one to follow in the coming years.

Official figures from the Comisión Nacional de Telecomunicaciones (Conatel) for Q1 2015 show Venezuela's pay-TV added 400,000 new subscribers in the previous 12 months, and 1.2 million households compared to the same period in 2013.

Indeed, the scenario has radically changed since 2011, when the country's pay-TV industry had 2.5 million subs and a penetration rate of around 37%. After growing over 9% year-on-year, nearly seven in ten houses are now connected to pay-TV.

181 companies deliver pay-TV across Venezuela, with direct-to-home (DTH) being the leading technology with 66% of subscriptions. Most subscribers are in the capital district of Caracas (436,000), Zulia (470,000) and Miranda (nearly 600,000).

Despite Latin America's six year pay-TV boom beginning to fizzle out, Venezuela's industry is still growing at a steady pace, with latest reports predicting it will keep rising, at least until 2019, exceeding the six-million mark.