Comcast preps mobile OTT service
| 17 August 2015
Comcast is reportedly nearing a launch of an over-the-top (OTT) online video service – dubbed Watchable – that will be available to both subscribers and non-subscribers, on iOS and Android.
The service should launch within weeks, sources said, and the cable giant has ambitions to rival Verizon's upcoming mobile OTT service, as well as online video juggernauts YouTube and Facebook, Business Insider reports.
To do so, it is partnering with various digital firms, including Vox and BuzzFeed (into which Comcast and NBCUniversal have recently sunk major investments), as well as comedy sites AwesomenessTV and The Onion, and news sites like Mic and Vice. Plus, of course, the service will showcase content from parent NBC.
The service will start out as a TV everywhere play, BI said, to be curated for Comcast's Xfinity X1 set-top box users, but will soon be expanded to be available via OTT mobile apps.