Tigo launches triple-play offer across Bolivia
Juan Fernandez Gonzalez
| 04 September 2015
Driving the convergence revolution in Bolivia, Tigo Star has launched a triple-play offer in the country, combining voice, broadband and pay-TV.
Initially available for the cities and surroundings of La Paz and Santa Cruz, which are covered by a hybrid fibre coaxial (HFC) network, the triple-play service includes different pay-TV packages with digital HD TV, broadband connection with Wi-Fi and the voice service.
The pay-TV service includes up to 27 HD channels, 127 SD signals and 50 digitally-programmed music channels. In addition, the Millicom subsidiary intends to power video and audio over-the-top (OTT) consumption through the high speed HFC network.
Regarding content, Tigo Star's power lies with football, as it has secured the HD broadcasting rights to every La Liga de Fútbol Profesional Boliviano game. Matches will also be streamed on mobile devices through the Neulion-powered app Tigo Sports.
"With this innovative offer, we take a never-before seen offer into Bolivian households," said Nadia Eid, manager of communications at Tigo, speaking to the country's media. "We are launching the first step of this offer targeting the country's two main cities and we begin to deliver the latest technology to our subscribers."