ErosNow inks OTT deal with JadooTV


Rebecca Hawkes

| 07 September 2015

Jadoo TV's parent company CloudStream Media has added India's ErosNow video streaming service to its global over-the-top (OTT) platform, which specialises in South Asian content.

ErosNow's premium videos including latest release Bollywood films, original TV series and music videos will be available on demand from September without extra charge to Jadoo subscribers for a year.

"Partnering with Eros is an exciting opportunity for us as it significantly bolsters our on-demand content offering, allowing our customers access to the latest selection of high quality Bollywood and regional movies, television shows, and music videos. Jadoo TV is the leading platform for the South Asian diaspora, and we believe that this partnership will significantly change the digital media distribution landscape," said Sajid Sohail, CEO, CloudStream Media, and founder of Jadoo TV.

ErosNow's content spans several genres, including reality shows, adaptations of international series, and original dramas, comedies and thrillers. Following the new deal, full seasons of these shows and series will be available view on demand on Jadoo TV.