Scripps Networks Interactive has named industry veteran Kevin Dickie SVP of channels, UK and EMEA.

In this newly created position, Dickie will be responsible for content and brand strategy for the region’s portfolio of channels including Food Network, Travel Channel and Fine Living. The announcement was made today by Phillip Luff, managing director, UK and EMEA, to whom Dickie will report.

“Kevin is a dynamic leader and consummate professional. His unparalleled strategic vision, creative storytelling and operational expertise will help elevate Scripps Networks’ business across UK and EMEA,” said Luff.

“His extensive experience will undeniably increase brand awareness and ratings for our existing channel portfolio as well as expand our business operations across the region.”

Dickie joined Scripps Networks earlier this year in a consultancy role to evaluate the region’s programming and brand strategies. He will now have direct oversight of production and development, programming, scheduling strategy, marketing, creative services and communication. Dickie will also sit on the UK and EMEA leadership team and play an integral role in identifying strategic brand extension opportunities beyond television.

Previously, Dickie spent 15 years with Discovery Communications, based in Singapore. Most recently, he served as SVP, Content Group, Discovery Networks Asia-Pacific.