IBC 2015: Broadpeak launches off-net CDN service


Michelle Clancy

| 13 September 2015

Broadpeak has announced an off-net content delivery network (CDN) service that allows video content providers to dynamically select the most appropriate CDN when it comes to delivering content outside of its operator footprint.

Broadpeak's solution addresses both on-net and off-net scenarios, allowing video content providers to select the local cache of an operator when the content is available for on-net subscribers, while dynamically choosing the best CDN service for off-net users that are outside that footprint. A unified packager, hosted by the content provider, guarantees that different CDNs can be used seamlessly.

"A major challenge facing the industry is whether content providers and operators can work together to deliver a compelling video service while improving their bottom lines," said Jacques Le Mancq, president and CEO of Broadpeak.

“Clearly, content providers and operators need to create a relationship that is beneficial for both parties. With Broadpeak's off-net CDN service approach, operators and content providers can work together to ensure a superior quality of experience (QoE) for end users, on any device, to drive new revenue and increase subscriber satisfaction."

The off-net offering consists of Broadpeak's umbrellaCDN CDN selector solution and the new BkS350 origin packager. Using umbrellaCDN, content providers can balance traffic between multiple CDNs based on various criteria such as geolocation, timeframe, NSP and QoS.