Fullscreen to launch SVOD YouTube service
| 17 September 2015
Leading YouTube multichannel network (MCN) Fullscreen has revealed plans to launch a subscription-based video-on-demand (SVOD) service.
Claiming to be built with the creator at the core, Fullscreen boasts a roster of 70,000 YouTube, Instagram, Vine and Snapchat creators whose products are consumed by more than 600 million massively engaged subscribers.
The new SVOD channel is being marketed as a premium entertainment service that the company believes will bridge the gap between social media and television for youth audiences. The MCN will be collaborating with both emerging and established writers, directors and actors, and experimenting with several formats, from original scripted series, unscripted series, hosted shows, feature films and podcasts.
"We're working on something exciting here at Fullscreen and it's time to let people know more about it," said Fullscreen CEO George Strompolos. "Fullscreen is committed to cultivating new voices who are capturing the hearts and imaginations of millions worldwide. As an extension of our mission to empower creators, we are providing an opportunity for talent of all types to produce their best work in an immersive product experience. Just as premium cable networks raised the bar for television over the past decade, we aim to do the same with a new generation of creators, stars and personalities. And we're going to do it our way."