Secuoya launches online, mobile fashion network
Juan Fernandez Gonzalez
| 25 September 2015
Spain's Grupo Secuoya has launched Glacci, a new online and mobile fashion channel.
Available at Glacci.tv, the network can also be accessed through apps available from Google Play and Apple Store, as well as a Samsung app for its smart TVs.
Grupo Secuoya intends to integrate e-commerce features within the channel, and has enabled real-time shopping within the live broadcasts. It will also be possible to book, like or store in a collection any clothing on the screen.
The network targets an audience aged between 25-55. Through mobile and smart technology, Glacci will also offer ad hoc content, trying to meet needs and demands of all types of viewers.
With Secuoya-produced content about fashion trends, interviews and live events, Glacci intends to bring innovation to one of Spain's most powerful industries.