Keshet Studios appoints non-scripted TV chief
| 02 October 2015
Keshet Studios has appointed Rob Lee to the role of president of non-scripted programming.
The recently launched subsidiary of Keshet International (KI), based in Los Angeles, has to date overseen mainly scripted programming activities in the US. Now, Lee will develop, grow and establish the company's non-scripted and alternative programming slate, both through adapting KI's original premium non-scripted formats as well as developing original projects for the US market and beyond.
"Keshet Studios has grown rapidly in both scale and vision since we established the company only a few months ago, and we realised an opportunity to expand further into the non-scripted space," said Alon Shtruzman, CEO, KI. "Rob is an exceptional and unique creative force in non-scripted television as evidenced by his prolific, diverse and successful track record. We are happy to welcome him to our team."
Lee has produced over 500 hours of non-scripted and scripted programming, including such hit series as Millionaire Matchmaker, Randy Jackson Presents: America's Best Dance Crew, Blowout and Motown Live, through his Bayonne Entertainment and Elephant Walk Elephant production banners.
As a media executive, Lee served as EVP and worldwide head of programming at IMG Global Media, as well as a senior consultant to such entities as Germany's Pro Sieben Television Network, CORE Media Group, Zodiak Media and UPtv Network, among others. Prior to producing, Lee served as SVP of film and television at William Morris Agency, and before that, EVP and head of worldwide television at TRIAD Artists.
Keshet recently scored a major first-look programming deal with NBC Entertainment, which also includes a co-production pact with NBC's sibling studios, Universal Television. Keshet Studios has access to KI's current and growing catalogue of over 30 scripted formats and 50 non-scripted formats, as well as future formats to adapt for domestic audiences. Additionally, the company is also charged with creating new formats for the international marketplace via KI, which is one of the leading international exporters of content into the US.