Cable & Wireless brings Premier League football to Caribbean
Juan Fernandez Gonzalez
| 10 October 2015
Starting next season, Cable & Wireless Communications (CWC) will own exclusive broadcasting rights to the Premier League throughout the Caribbean.
The deal includes rights to broadcast live all 380 matches per season of the English football competition across 32 Caribbean countries from 2016/17 to 2018/19 seasons. The league will be available on the company's new sports network, Flow Sports.
CWC was also awarded the mobile clip rights, allowing fans to follow the latest goals and action on any mobile device.
Flow Sports, which is set to launch in November 2015, will see its programming strengthen with Premier League content, which adds to the channel's coverage of international and regional football, cricket, rugby, tennis and athletics, as well as CWC's exclusive NFL and Rio 2016 Olympics coverage. Flow Sports will broadcast across the region from a new 4K-ready facility in Trinidad, offering 24/7 sports coverage.
“The Premier League will be at the heart of Flow Sports, the region’s newest and largest sports network,” said John Reid, president of CWC's Consumer Division. “We are excited as well to bring additional jobs, skills and investment into the Caribbean with our new Trinidad facility for the channel”.
“Following our merger with Columbus and our rebranding to Flow, the agreement with the Premier League is yet another example of the growing momentum building across the Caribbean, delivering significant additional revenue synergies through cross-selling and upselling, as well as improving customer loyalty”, added Phil Bentley, CEO, CWC.