ZEE5 inks global tie-up with NetRange
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Editor
| 10 November 2018

Amplifying its presence overseas, and hot on the heels of significant investment in a global cloud infrastructure, Zee Entertainment Enterprises subsidiary ZEE5 has begun a strategic partnership with global smart TV and OTT ecosystems provider NetRange.

Under the terms of the deal, the ZEE5 app will be available on all of the more than 100 smart TV platforms that comprise NetRange’s global network.

ZEE5’s multi-genre content bouquet includes news and entertainment across 12 languages, namely English, Tamil, Hindi, Malayalam, Telugu, Kannada, Marathi, Bengali, Oriya, Bhojpuri, Gujarati and Punjabi. The offer also has 100,000 hours of on-demand content, including films and TV shows, music, and health and lifestyle videos along with a slate of original programming across the aforementioned languages. It also has an live TV offering with over 60 popular live TV channels.

Commenting on the new partnership, ZEE5 global chief business officer Archana Anand said: “Our partnership with NetRange is a natural progression in our vision of bringing the best of Indian language content to audiences globally on any device of their choice. NetRange is one of the pioneers of smart TV and OTT ecosystems, and we are delighted to partner with them to make ZEE5 available to their users around the world.”

Added NetRange CEO Jan Wendt: “As a global content company ZEE has always been at the forefront of bringing the best of Indian entertainment content to audiences around the world and it is a great moment to have ZEE5 on NetRange connected TVs worldwide.”