New role for MTVNI exec
By Chris Dziadul
MTV Networks International (MTVNI) has appointed Steve Grieder as executive VP of Nickelodeon and programme sales for MTVNI.
He will also continue to serve as the ‘brand champion’ for Nickelodeon’s network of 50 channels outside the US.
In his newly expanded role, Grieder will be responsible for all international programme syndication activities for MTV, VH1, Nickelodeon, Comedy Central, BET, CMT, TV land and Spike TV.
He will also be in charge of developing new and original content in MTV Networks’ core competency areas.