Film4 extends broadcast hours
Friday, May 8 2009, 09:56 BST
By Matthew Reynolds
Film4 is to extend its broadcast hours, enabling it to show one additional film a day.
From Saturday, May 23, the channel will begin transmission at 11am, two hours before the standard 1pm starting time.
"The channel is doing particularly well (up 5% year to date) and we are taking the opportunity to give viewers more of what they love," a C4 spokeswoman told DS. "The new start time of 11am means we have two extra hours every day, providing more opportunities for viewers to watch great films."