UK to get HD softcore porn channel

Thursday, July 16 2009,

By Andrew Laughlin, Technology Reporter

Penthouse Digital Media has announced that it will soon launch the first pan-European linear adult channels in high definition.
Available via the Eutelsat Eurobird 9A at 9 degrees East's satellite from September 15, Penthouse HD will broadcast soft core content in the UK and Germany.

Meanwhile, hardcore content will be shown on Penthouse HD1 and HD2 exclusively in France, Spain and the Netherlands.
The broadcaster has partnered with General Satellite to provide service-oriented middleware and proprietary set top boxes.

Satellite operations firm PH Media will represent the HD channels in all European territories, while NOA Productions will licence them on appropriate platforms.

Anthony Previte, chief operating officer of Penthouse owner FriendFinder Networks, said: "The name Penthouse is synonymous with the best adult content in the world. Early on, Penthouse saw the future of the HD market, making the transition of our production exclusively to HD in 2006.

"Together with PH Media and General Satellite, we're poised to dominate the adult European broadcast market for years to come."

PH Media principal Sergey Berdnikov added: "We are proud to provide the satellite operator services for the world renowned brand Penthouse."