Spain: soccer PPV purchases crash

Iñaki Ferreras

Pay-per-view soccer purchases went down 40% in the first half of this year in Spain according to last report by the Telecommunications Market Commission (CMT). The sport has been the main sector damaged by the general downturn of PPV in the country.

Other PPV contents attracted roughly the same number of buys as in the previous half-year.

While the number of pay-TV subscribers rose by 30,000 in Q2 this year, the total revenues of the pay-TV operators reached only €519 million, €30 million fewer than in the same period last year.

Advertising services went down nearly 25% in this period in relation to the same period last year. TV channels pulled in €630 million in ads compared with €823 million in the first three months last year.

This downturn affected both the public and the private broadcasters. Public broadcasters’ revenues stood at €165 million, €60 million less than last year while the private broadcasters pulled in €369 million, €120 fewer than in the same period last year.

But one of the fields that keeps running well in the middle of this crisis is mobile TV. Here the number of new subscribers amounted to 20,000, with total subscribers reaching 277,000. Revenues in this field were €4.9 million.