Hard up Magyar Telekom gains TV subs

By Chris Dziadul

August 6, 2009

The Hungarian incumbent telco Magyar Telekom ended Q2 with almost 546,000 subscribers to its TV services in Hungary.

Although its recently launched DTH services T-Home Sat continued to drive take-up, the IPTV platform T-Home TV, which made its debut in Q4 2006, also performed well following a shaky start, while cable, in the shape of T-Kábel, the country’s second largest operator, remained relatively stable.

Total cable customers as of June 30 stood at 414,002 (1% down on Q2 2008), while the number of receiving satellite and IPTV was 87,748 and 44,032 (182.8% up on Q2 2008) respectively.
Outside Hungary, the telco had 5,449 IPTV subscribers in Macedonia and 22,013 in Montenegro as of the end of Q2.

Magyar Telekom had a difficult first half year financially, with revenues down by 4.5% year-by-year to HUF320.5 billion (€1,104.2 million), EBITDA falling by 9.2% to HUF131.1 billion and net income by 16.8% to HUF44.7 billion.

As a result, the company has been forced to issue a profits warning.