PICO projectors will find popularity

Chris Forrester

PICO projectors are wonderful, and these tiny devices – with a projecting lens not much larger than a sugar cube, are going to win favour in an increasing portfolio of products – says research outfit InStat.

The problem just at the moment, however, with PICO technology is one of battery life – or rather the lack of it! InStat says there has been “explosive growth in the creation of personal digital content, specifically, digital pictures. The result has been growth in the desire of individuals to share this content, leading to the growth of sharing vehicles such as the Internet phenom Facebook”.

InStat says that the ability to physically share such digital content is limited. Sights of teenage girls all huddled around a small screen phone, trying to simultaneously view a group picture that they just took of themselves are all too commonplace.

InStat suggests this could change thanks to PICO-based projectors, and especially the integration of PICO into portable devices such as cellphones, portable video games, iPods, automotive head-up displays, “and now, without a doubt, netbooks and ultra-mobile PCs (UMPC). The minuscule projectors allow individuals to project their images and video on to any flat surface, enabling the immediacy that digital technology provides and overcoming the limitations of small screens.”

“As with any new technology, In-Stat believes adoption will take time. However, In-Stat is tracking some mainstream applications that are surfacing. Nikon recently released a new touch screen camera with an integrated picoprojector. The COOLPIX S1000pj features the world’s first built-in projector in a commercially available camera as well as NIKKOR lenses, EXPEEDTM digital image processing concept, Smart Portrait System Vibration Reduction Image Stabilization, and HD video capture at 1280 x 720 pixels (720p). The MSRP of the camera is $430 in the US.”