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Thread: Sky planning 3D TV for pubs

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    Sky planning 3D TV for pubs

    Sky planning 3D TV for pubs


    Sky has revealed that 3D TV will be offered to Sky pub subscribers before it is released to the domestic market. Speaking to The Publican, Sky Businessís managing director Iain Holden confirmed that 3D would go to pubs first and that they would enjoy a period of exclusivity ahead of other subscribers, although given the experimental nature of the technology he was unable to give an exact launch date.

    While existing Sky HD boxes in pubs will not need upgrading for 3D, it is likely there will be an additional charge for the service, and for the screens pubs will need to show it. However, this will probably be kept low given that Sky and screen manufacturers will want to showcase the service to eventually drive domestic sales. The glasses, which could be given away by pubs when customers make a purchase or even branded for particular outlets or promotions, cost a few pence per pair.

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    Re: Sky planning 3D TV for pubs

    Pubs could get Sky 3D TV first


    UK pubs could be the first place to get BSkyBís 3D TV service next year.

    According to the industry newspaper The Publican, Sky has already given the go ahead for loyal Sky-using pubs to get the new Sky 3D TV system before it is released anywhere else in the UK.

    This will mean that these selected pubs will be able to show sports events and even films in glorious 3D sometime during 2010.

    This would make the deal a very attractive proposition for the pub industry.

    However, for BSkyB it would be a brilliant way of getting the Sky 3D channel in front of potential new customers, many of which will be very interested in subscribing to the new service as soon as it becomes available

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