Men’s UP TV to apply to get HD DTT licence

Pascale Paoli-Lebailly ©RapidTVNews | 25-10-2011

Men’s dedicated channel Men’s UP TV has announced it will apply to get one of the six new DTT HD channels licences French CSA will offer next year.
Launched in September 2010, Men’s UP TV offers schedules based upon programming dedicated to men between 18 and 50 and ranging from lifestyle to sport and leisure. The channel, which is currently broadcast free of charge on IPTV platforms but will soon be available on cable, is run by Stéphan Huyvenaar, who is also managing content provider at Warm UP Interactive. 80% of Men’s UP TV content is produced in-house.