Ultra HD to accommodate two-fifths of screen shipments by 2016


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| 06 November 2015





4KTV is becoming a key element in combating the increased supply of LCD TV panels that has caused a downturn in panel prices, reports IHS.


Moreover, the analyst says that despite overall sluggishness in liquid crystal display (LCD) TV sales, year-over-year unit shipments of Ultra HD TV panels are forecast to double in 2015, topping 40 million units. The analyst now expects Ultra HD TVs to account for 40% of the total TV panel shipment area in 2016, as customer realise the technology candidate's advantage such as wide viewing angle (WCG) and high dynamic range (HDR).

UHD panlesIHS believes that demand for Ultra HD panels has risen sharply because they are suited for large screens. The Display Long-term Demand Forecast Tracker report adds that consumers are now also recognising that higher pixel density provides a better, more intuitive viewing experience. At the same time, TV panel prices have fallen after the display supply capacity received a boost from expansion in Gen 8 facility lines at Chinese panel producers.

"The increased supply of LCD TV panels has caused a downturn in panel prices, providing consumers with a cheaper selection of wide-screen TVs and whetting their appetite for even larger TVs with higher resolution," explained Ricky Park, director of large display research for IHS Technology. "The consumer requirement for higher resolution will also grow, as more 4KTV video content becomes available."

IHS believes that ultimately panel demand will reach 67 million units in 2016, up 67% from 2015. In area, it will make up about 40% of the display market.