Digital media entertainment gets £2BN intellectual property entertainment fund


Details

Editor

| 17 November 2015





A new investment source has been formed for those in the entertainment arena, with an initial pot of $2 billion.


Full operations and investments of the new Strategic Intellectual Property (SIP) Entertainment Fund will begin in February 2016. Its goal will be to provide long-term appreciation and significant operating revenue from investing in the acquisition and development of intellectual property within the entertainment sector. The strategy of the fund will be based on controlled diversified risk management, while investing in probable high-yielding entertainment investments.

The fund will have offices in Los Angeles and Shanghai and is expected to be one of the pre-eminent entertainment and licensing entities in all world territories, with a focus on China and the USA.

"This fund will narrow the bridge between America and China," said Justin Joe, the fund's Co-Chairman. "We will be sensitive to both cultures in Asia and America, and we believe that that we will achieve great success by using a mix of traditional acquired IP with stories that are based on or in harmony with China's rich cultural heritage of storytelling."

It will have an emphasis on modern digital media and will focus on multiple business segments, including entertainment, consumer product licensing, location-based entertainment, publishing, music, wireless and online/interactive.

As well as providing cash for equity investments in publicly traded entertainment companies it will also assist in the acquisition of entertainment-based intellectual property for monetisation, such as a percentage or total ownership in a character or character catalogues.

"We are creating and purchasing IP that has a multiple purpose strategy," said John Probandt, Co-Chairman and Co-Chief Investment Officer.

"The fund was formed to tap the opportunity we jointly as a team see in the proven IP space where, unlike movies alone, we will produce ongoing revenue from many income streams such as subscription, licensing, merchandising and much more. These markets have demonstrated tremendous enthusiasm within our space. Through a range of licensing, entertainment, private and public theatres, merchandising, publishing and other interactive media, we will exploit the long-term growth opportunity we see throughout the world. Our model is content with a purpose that reaches beyond the box office.”