Sinclair promotes new Texas GM


Details

Michelle Clancy

| 17 November 2015





Sinclair Broadcast Group has promoted Linda Guerrero Deicla to GM of KGBT-TV (CBS) in the Harlingen-Weslaco-Brownsville-McAllen, Texas market.


"Linda's previous positions at KGBT-TV as business manager and media operations manager have allowed her to become intimately familiar with the day-to-day operations of the television station, as well as showcase her leadership skills,” said Steve Pruett, co-COO of Sinclair Group. “We congratulate her on her promotion to general manager."

"It is an honour to serve as general manager for KGBT-TV, a station with rich history in the Rio Grande Valley, and a station I grew up watching," added Deicla. "I look forward to working with KGBT-TV's staff and management team in my new role so that we may continue to deliver informative news content to the community and serve as multi-media consultants for our advertisers."

Deicla joined KGBT-TV in 2004 as accounting supervisor, and was promoted in 2006 to business manager overseeing all of the station's financial reporting, general accounting functions and HR compliance. She also served as the media operations manager for KGBT-TV, overseeing the engineering, promotions and production departments. Deicla is a graduate of The University of Texas at Austin, having received both Bachelor (University Honours) and Master degrees from the McCombs School of Business.

The news comes as Sinclair recently underwent a major corporate reorganisation of programme and promotion strategies.