QYOU launches linear premium online video channel for Canal Digital Kabel


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Joseph O'Halloran

| 03 December 2015




The QYOU, claimed to be the world’s first international curated online pay-TV channel, has inked a distribution deal with Canal Digital Kabel.



Under the terms of the deal, the Telenor subsidiary will host The QYOU’s ad-free channel offering viewers 24/7 access to a range of selected online video content including short films, comedy, music dance and stunts tailored to the time of day and audience viewership.

“The QYOU represents a form of content that fills a gap in our current offering,” commented Haakon Li Dragland, director of content and strategy at Canal Digital Kabel. “Web content is continually growing in popularity, and we find the position The QYOU is taking to curate the content exciting. We’re confident that our customers will enjoy the channel.”

Added The QYOU co-founder and CEO Scott Ehrlich: “TV distributors like Canal Digital ... understand the importance of evolving their content offerings in line with the tastes of current audiences. Consumer appetite for Web videos is only growing and the winning operators and service providers will be those that construct their pay-TV service offerings to reflect this. We’re really excited about entering the Nordic market and further extending our presence on some of the world’s leading TV services.”