Viacom Kids & Family expands Italian network


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Editor

| 05 December 2015




Multinational content giant Viacom International Media Networks Italy will further expand its portfolio of Kids & Family offerings with the launch of TeenNick.



The new Nickelodeon channel, broadcast exclusively on Sky, will complement Nickelodeon’s current channel portfolio by appealing to teens and tweens in Italy. TeenNick, the third Nickelodeon brand channel in Italy, will aim to offer new perspectives on topical issues relevant to the needs and passions of adolescents, with a wide and varied selection of programming content, including exclusive live-action stories that revolve around the themes of magic, mystery, music, friendship, and fun.

“We are delighted to further deepen our partnership with Sky and strengthen our kids and family portfolio in Italy,” said Raffaele Annecchino, Executive Vice President & Managing Director of VIMN South Europe, Africa and Middle East. “The addition of TeenNick alongside the Nickelodeon and NickJr channels already present on Sky completes our offering for the entire kids demographic, covering preschoolers to teens.”