Primetime taps Unified Streaming for workflow


Details

Michelle Clancy

| 13 December 2015




Online streamer Primetime has expanded its features and service in Thailand with Unified Streaming.



Unified Streaming, a provider of cross-platform video streaming technologies, offers Primetime advanced functionality to do on-the-fly packaging to all formats including MPEG DASH, with or without DRM protection. So, there’s no need to have all files stored separately in all different formats.

“Unified Streaming is among our top list of technology partners. We are highly impressed with the quality of service and support USP offers; it was beyond expectations,” said Isara Amatayakul, CTO, Primetime, which offers an alternative to pay-TV in Thailand.

Primetime offers a variety of monthly subscriptions, rent-to-watch and buy-to-own combinations to give customers access to movies and TV series. Since its services are offered on a wide range of devices, Primetime was looking for a way to stream from one source to multiple clients and devices; as the company grows, workflows get more complex, catalogues get larger and keeping up with market requirements, such as availability of popular playout formats for different devices, becomes more expensive and time-consuming.

Unified Streaming’s software supports all popular DRM flavours, and it offers TransDRM and PIFF2CENC, where content is transformed into a different playout format with encryption.

“We are proud to be selected by Primetime and to have the opportunity to contribute to their high-quality entertainment service,” said Simon Westbroek, VP, global sales, Unified Streaming.